The ART of Public Speaking

Would you have ever seen yourself as a “Cliff Climber”?

victorious

 

Do you find that you are always looking to push the envelope?

 I actually have a bad habit about that. Always pushing, pushing, and pushing myself. Mentally, physically, emotionally & spiritually pushing!  

The decision is though, that to accomplish anything, it takes a lot of work and learning how to conquer what is intimidating you.

I believe that   intimidating is good…makes life worth living when you conquer your fears!

Recently several Stagers were discussing that they are afraid to speak publicly. Their “fear” is understood. Speaking to a crowd or small group is intimidating, even to seasoned veterans.

One of the best tools in marketing your business is good old fashioned FACE TIME. People will feel more comfortable hiring you if they have the opportunity to meet you. Trust is a key element in what we do. After-all you will be in their home.

 Most of us would never attempt Cliff Climbing without training. Why not educate yourself in the Art of speaking publicly. There are even Public Speaking networks on LinkedIn.

10 Tips From Un-Common Knowledge

The Self Confidence Trainer by Mark Tyrrell (the author of this article) and Roger Elliott

  1) Use eye contact with each member of the audience in turn.

  2) Remember that some people get nervous in audiences too. Put them at their ease.

  3) Use visual aids where useful. People like to look at things. Flip charts, overhead projectors and video can all be used to make the presentation more memorable. Too much detail or overly technical information might not be best presented in a visual way however. Keep visuals simple. If you don’t have the use of visuals remember that ‘words paint pictures in the mind’.

  4) Consider giving handouts to your audience members. It gives them something to take away and it might be a memory prompt for them when recalling your speech. They can also feel as if you have given them something ‘for free’ Too much written material may be off-putting however and you don’t want everyone reading during your presentation, so choose carefully when you give them out.

  5) Again, remember that the audience has a responsibility too!

  6) Don’t think How can I survive this?, think How can I do this brilliantly?

  7) Remember that, as with all things, you need to know where you’re going if you’re going to get there. Rather than I hope I don’t panic, work out how you would like things to be.

  8) Vary your voice tonality and speed during your presentation. Convey energy when you need to, and slow down to ‘draw them in close’ when it’s appropriate.

  9) Repeat the exercise earlier in this section until the thought of public speaking starts to actually let you relax. If you need more help with this see our Self Confidence Trainer. Remember the World needs good communication and if a natural born coward like me can do it you certainly can! :-)

  10) Read a good book on excellent presenting. One I use personally is ‘Inspire any Audience’ by Tony Jeary. As I mentioned above, it makes for fun and compelling reading, is really well laid out and it motivates you to present excellently.

Final Tip: Public Speaking CAN be Fun!

It’s possible for public speaking to be fun and hugely satisfying. Once you’ve enjoyed a presentation, or even part of it, your self confidence will get a huge boost and you’ll be off and running! Give yourself the best chance by using the exercises and tips on this page. Good luck!

Our local community college also has courses in Speaking Publicly.

 A great group to become a member of is Toast Masters. I’m certain that there are webinars out there that can help you. Talking to people about what you know and having a passion for the subject is the key. People are thirsty for knowledge.

 Most of the things we have to conquer also propel us forward. Just by getting up today and turning off the alarm was a battle won. That warm intimidating bed was beaten today!

Home and Garden Show Boosts Business

HGTV's John Gidding visiting DesAnn's H & G showcase room

The gardens and floral displays always smell fantastic and your business can smell the

Sweet Success of this powerful marketing venue as well.

Most of these shows will have Celebrity involvement. Celebrities will draw in the crowds.

John Gidding of HGTV’S Curb Appeal-The Block, was a joy to meet. He is knowledgeable and down to earth.

  • Often these celebrities become your friends. They understand the business and your need to stand out from your competition. Most of them are delighted to know that they are helping you just by being seen with you.

Be tenacious and get involved with Home & Garden Shows. They do take hundreds of hours of preparation and actual face time during the show but the pay-off will carry you through the entire year. Your involvement will also be an introduction to your local media, who will take notice and call on you in the future for other opportunities they may have.

DesAnn Collins-Design By DesAnn

DSA trainer & Staging director

Tips For Your 2011 Business Plan

Sandra’s Top Five

  1. Only work on Five —-until each one is completed with Pride.  I find that a creative mind is borderline attention deficit. Having relocated and rebuilt a new business several times.  I try and focus on what matters and my bank account will jump for joy.  It is easy to add a lot of marketing ideas to the list but it is harder to identify the best ones and stay the course.
  2.  I will use Social media as a networking tool only and not fall into the “facebook over facetime”.  There is no substitute for a handshake and eye contact.  Face it Facebook can be an excuse for not working.  I know the power of this medium but don’t forget to evaluate just like you would any other marketing effort.
  3. I will Track my Money.  I love making money and buzzing by the bank to deposit it but can I track it better? YES. I will try out the new financial apps by February 1 to see which ones work best for me.  I should see the proof that the advertising dollars produced the return I expected. 
  4. I will either excel in jobs I don’t like or delegate them. Hiring an assistant is the best way to maximize my efforts. My first assistant was hired not because I was making so much money but because I wanted to make so much money.  I could see how extra hands would allow me more time to work more efficiently.
  5. Host a charity event.  Paying it forward always Pays.  There are many options from hosting a small to large, free to small charge, many business coming together or just little ole you.  Don’t let this marketing event scare you…it a win for everyone.  Clients, connections and most importantly, helping others. 

 

Carol Bass Business Tips

  1. New year new page. Plan the whole year then break it down month by month then week by week.
  2. Put time lines on things. i.e.  I will have three articles published by June
  3. Watch everything you are working on closely. If it is working do more of it. If it is not then stop doing it before it cost too much money.
  4.  Do something every month that takes you out of your comfort zone.  Go for a TV commercial or try to get on the radio, or even schedules a speaking gig. Something that scares you. Add
  5. Make a pledge to contact all your former clients in a new and different way.  A card or call. It is much easier to keep a former client than find a new on.

 

DesAnn’s Top Five

1. Learn to embrace yourself. Instead of trying to be like someone else or what people think you should be and just be. I know I have crazy hair and a big mouth so I just run with it!

2. Are you still “in love” with your work? Recognize what you love. If you find certain types of projects do not make you happy then create a referral network so you can refer out the projects that do not bring you joy.

3. Be FEARLESS! Push yourself past your comfort zone. If you do not like to be in front of groups speaking, pair-up with a “kindred spirit” business who does. You can support each other in a public setting.

4. Track your success and failures. You can not get to where you are going if you continue to be tripped up by efforts that are not working.

5. Educate, educate! Soak up as much information as you can. Attend webinars and edu-conferences.

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