Staging Classes

 

The Art and Psychology of
Converting a Home into a House for Sale

Staging is a decorating niche that focuses on helping properties sell in minimum time for maximum dollars. CNN reports that staging is the #1 recession proof career. Staging is decorating for a target market with the psychology of today’s ever changing real estate market. Just like merchandising a model home or a retail store, smart Sellers and Realtors know that helping a property look its best will improve saleability. Understanding the difference between“Decorating to Dwell” and “Decorating to Sell” is a key element of The Decorating and Staging Academy certification training.Learn how to create a desire and an offer for a property with placement, color, accessorizing and an understanding of the human psyche. In addition to the creative side of staging, each class also covers the business and marketing necessary to build a successful business, including the unique ACTION Scoring System.To help you launch your business or gain new skills,we offer a variety of training opportunities, for the newbie or experienced staging professional. Your Certified Trainers are experienced with successful businesses of their own. Unlike other staging trainers, The DSA knows the best instructors are those in the trenches, observing industry changes and client needs.

  • WHO: Entrepreneurs, Stagers, Decorators, Designers, Redesigners, Stagers, Interior Rearrangers, Color Consultants and others with a interest in staging
  • WHAT: Live hands-on and online classes
  • WHERE: Ohio, Tennessee, Florida, Utah, New Jersey, North Carolina and other locations available. Ask how to bring a class to your city. Check calendar for current dates.
  • INSTRUCTORS: Carol Bass, Sandra Racz, DesAnn Collins
  • PREREQUISITES: An interest in creating properties that sell and a desire for a new career
  • TUITION: Varies depending on class selected
  • REGISTRATION: Secure your seat with a $750 deposit, with balance due 1 week before class begins. Class sizes are limited to 10 or less to maximize your learning opportunities. See the calendar for class dates and registration.
THE DSA STAGING COURSE CATALOG
All certification classes include:
  • Student Kit w/ Manual and Student Aids
  • Forms and Templates
  • Hands-on Components
  • 1 year Online Directory Listing
  • Subscription to The DECOpolitan
  • Three Months Free Mentoring
  • Business Start-up Guide-available at registration


Visit our DSA calendar for upcoming classes and to register.

 Don’t see a class close to you? Contact the trainer of your choice to ask how to bring a class to your community. Can’t join us for certification class, check our schedule for frequent redesign, staging, decorating, color and business webinars.

All classes created by The Decorating and Staging Academy are updated annually to reflect changes in the industry. Although core fundamentals stay the same, staging and decorating are rapidly changing industries with the influence of trends, product availability and education of the public. Our training is updated to reflect those changes and ensure your success. As you compare training, this is an important question to ask, “When was the last time your training materials were updated?” You can always count on The DSA to share the most comprehensive and timely information available.